Depending on how old you are, you may remember a time not so very long ago when “AI” meant what is today being referred to as “AGI”. In the meantime, there’s been a wild rebranding and here we are, living in a world where “AI” is large language models. But “AI” is also Apple Intelligence, because the Cupertino company couldn’t help hijack the acronym for its own use.

And Apple Intelligence has been all the rage ever since its announcement in June. Sure, it’s delayed and the first bits and pieces are now only expected to arrive in October, a month after the initially planned release. But the question on a lot of analysts’ minds seems to be how much it will cost since it apparently can’t remain free forever.

Apple Intelligence could cost $20 per month, analysts wildly speculate

So, they’ve started speculating. Wildly. And apparently a consensus of speculation has been reached, and it points to $20 per month, or maybe less as part of the Apple One bundle of services.

This is not a leak, keep in mind. It’s not even a rumor. The source linked below is just reporting on what random analysts believe Apple could charge for “AI”. That’s it.

Of course, while these speculations are pulled entirely out of thin air, no one would be surprised in the slightest if Apple did decide on $20 per month, or even more. After all, it has its bottom line to think about, and a premium reputation to uphold, and that doesn’t come with low prices for anything.

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